
DECLÉOR
The Challenge:
How to grow brand love to Decleor by using Ambassadors?
The Solution:
Make the brand stick to what they claim to be: ACTIVISTS OF TRUE WELLNESS.
In this campaign we use influencers to explore what Wellness really is, without being preachy about it but by sharing subtle cues for a healthier life.
Production: Billion Dollar Boy Europe
Creative Concept, Copy, Music Direction and Supervision: Fernando Mariano
Creator: Amalie Fischer
Composer: Hävard Ensted