GET YOUR GUIDE

Campaign nominated to Drum Awards 2022
Best Celebrity Endorsement Campaign
WEBBY AWARD WINNER 2023

The Challenge:
How to use a mega Instagram account to promote the travel experiences company Get Your Guide?

The Solution:
We invited Leslie Jordan to abduct a bus full of tourists and to take the lucky hostages on an unforgettable tour through his NYC.

Creative Concept: Fernando Mariano
Creative Supervision: Alex Williamson and Emily Andreas
Production: Billion Dollar Boy NYC